At Rubix Data Sciences, we’re dedicated to helping you transform your data into powerful insights that fuel smart, strategic decisions. Our tailored Business Intelligence services are designed to uncover opportunities, manage risks, and support your growth, ensuring you always have the right information at your fingertips.
COMPETITIVE INTELLIGENCE / COMPETITION BENCHMARKING
The Rubix Competitive Benchmarking Study offers a comprehensive analysis of your organisation’s market position relative to key competitors. By providing objective data and insights, this study empowers you to:
- Identify Emerging Threats: Uncover potential competitors who may be gaining traction in your market.
- Validate Financing Assumptions: Ensure your financial strategies align with market realities and competitor dynamics.
- Optimize Resource Allocation: Allocate resources effectively to capitalise on growth opportunities and mitigate risks.
- Inform Decision Making: Make data-driven decisions that drive sustainable competitive advantage.
Our team works closely with you to identify the most relevant metrics for your industry and business objectives. We assess a wide range of factors, including market share, product offerings, pricing strategies, customer satisfaction, financial performance, and Key Performance Indicators (KPIs) specific to your industry.
NET PROMOTER SCORE (NPS) FOR TRACKING CUSTOMER EXPERIENCE / CSAT (CUSTOMER SATISFACTION)
Net promoter score, or ‘NPS’, is a way of measuring customer satisfaction. It is a widely used metric for measuring customer loyalty as well. Rubix NPS involves asking customers a single question: “How likely is it that you would recommend our company to a friend or colleague?” Customers rate their likelihood on a scale of 0 to 10. NPS is calculated by subtracting the percentage of detractors (those who rate 0-6) from the percentage of promoters (those who rate 9-10). A high NPS indicates strong customer satisfaction and loyalty, while a low NPS suggests areas for improvement.
By leveraging Rubix NPS, your businesses can get a clear and actionable metric to gauge customer loyalty and satisfaction. By understanding your customers’ satisfaction, you can make informed decisions to improve your products, services, and overall customer experience.
MYSTERY SHOPPING (AUDITS)
Rubix offers comprehensive mystery shopping (audits) services to help your business evaluate its customer experience and identify areas for improvement. Our trained mystery shoppers pose as customers to assess various aspects of your business, including:
- Product Quality: Evaluating the quality, condition, and presentation of your products or services.
- Customer Service: Assessing the friendliness, efficiency, and knowledge of your staff.
- Pricing: Comparing your prices to competitors and ensuring accurate pricing.
- Overall Satisfaction: Gauging customer satisfaction levels and identifying areas for enhancement.
By gathering objective feedback through our mystery shopping audits, we help you:
Identify Strengths and Weaknesses: Pinpoint areas where your products or services excel and where improvements can be made.
Enhance Customer Experience: Implement strategies to improve customer satisfaction and loyalty.
Drive Sales Growth: Higher customer satisfaction as reflected by a high NPS results in higher sales. By making data-driven decisions to improve your NPS, you can increase revenue.
Ensure Compliance: Verify that your business is adhering to industry standards and regulations.
VOICE OF CUSTOMER
The Rubix Voice of Customer (VoC) solution is a systematic approach that gathers, analyses, and understands the opinions, preferences, needs, and expectations of your customers. By capturing and analysing customer feedback, your business can gain valuable insights about:
Customer satisfaction: How happy are your customers with their experience with your products and services?
Customer needs: What are your customers looking for in a product or service?
Customer pain points: What challenges or frustrations do your customers face while purchasing or using your product or service?
Customer preferences: What do customers like or dislike about a product or service?
These insights will help:
- Improve customer satisfaction
- Increase customer loyalty
- Enhance product and service development
- Enable data-driven decision-making
With the Rubix VoC solution, your business can unlock the full potential of customer feedback, drive customer-centric strategies, and achieve sustainable growth.
BRAND PERCEPTION STUDY
The Rubix Brand Perception Study is a comprehensive market research solution designed to provide your business with a deep understanding of how your consumers perceive your brand. By leveraging primary and secondary research and advanced data analytics Rubix helps you uncover valuable insights into brand awareness, image, associations, loyalty, and equity. With the Rubix Brand Perception Study, you get:
- Analytics-driven Insights: We use Analytics to analyse vast amounts of data about your brand, uncovering hidden trends and patterns that traditional research methods might miss.
- Multi-Channel Approach: We combine various data sources, including surveys, social media monitoring, customer feedback, and market research, to offer a holistic view of how your brand is perceived Customized Research Design: Each study is tailored to meet your specific needs and objectives.
- Actionable Recommendations: The study delivers clear and actionable recommendations to enhance your brand strategy, marketing campaigns, and customer experiences.
INDUSTRY RESEARCH REPORTS / COUNTRY REPORTS (CUSTOMISED)
Rubix offers comprehensive industry and country research reports that provide in-depth insights into various sectors in different countries. The Rubix Industry Insights and Rubix Country Insights reports cover a wide range of topics, including market size, growth trends, competitive landscape, regulatory environment, and emerging opportunities. With these reports, you get:
- Comprehensive Coverage: Explore a wide range of industries and countries.
- In-depth Analysis: Gain insights into market size, growth trends, competitive landscapes, and more.
- Expert Insights: Benefit from our team’s deep industry knowledge and experience.
These reports can be customised to your requirements, providing you with the exact nature of information that empowers you to make data-driven decisions and stay ahead of the curve.
PARTNER IDENTIFICATION SERVICES (DISTRIBUTOR / VENDOR / SUPPLIER) FOR BOTH INDIA AND OVERSEAS LOCATION
Rubix offers a comprehensive partner identification service designed to assist your business in locating suitable distributors, dealers, vendors or suppliers both in India and in international markets. Our advanced data analytics capabilities enable you to pinpoint potential partners based on various criteria, including location, industry, financial stability, and business reputation. We also provide a detailed analysis of each potential partner, helping you assess their suitability and negotiate favourable terms. With Rubix Partner Identification Services, you can:
- Save time and effort by identifying potential partners quickly and efficiently.
- Make data-driven decisions based on comprehensive partner analysis
- Assess the credit, supplier and compliance risk of each new partner
- Build lasting relationships with reliable and trustworthy partners.
- Access new markets and customer segments through strategic partnerships.
- Improve supply chain efficiency and reduce costs by working with suitable partners.
With Rubix Partner Identification Services, you can streamline your partner identification process, reduce risk, and build strong, mutually beneficial relationships.
To know more: anshuman.thakur@rubixds.com / +91 90044 77923